After glorious 65 years, the iconic Protinex undergoes a complete brand revamp, Launches new commercial
Mar 24, 2023
Mumbai (Maharashtra) [India], March 24 (ANI/BusinessWire India): Protinex - the flagship brand of Danone India; has announced a complete brand revamp. For the first time in six decades, the legacy brand will now adorn a new avatar with a refreshed logo, superior product experience, transformed modern visual identity, and recyclable packaging jar. This move has been envisaged to further strengthen brand relevance and build affinity across age segments while maintaining brand premiumness with differentiated health benefits, greater quality, and taste across variants.