Business News

Duroflex becomes India's Sleepiest Page to celebrate World Sleep Day

Mar 17, 2023

Bangalore (Karnataka) [India], March 17 (ANI/NewsVoir): The era of high-speed internet has brought forth a lot of things. It has made things that seemed hitherto unattainable, possible. With content available in multiple formats and at one's fingertips, content consumption has increased too. But on the flipside, content consumption in the late evenings and before bedtime has led to delayed and disturbed sleep. In order to address this issue, this World Sleep Day, Duroflex, India's sleep expert has come up with a unique digital-first campaign, 'India's Sleepiest Page', to continue its commitment to helping India sleep better. The brand has brought on board Sunil Chhetri, one of the most celebrated players in Indian Football, to help spread the message of adopting a good sleep routine.